How much do you spend/waste on Lead Generation each month?
Follow up on leads is still a problem.
5.5 Million Transactions per year
How many people visit the portals each month? 100 Million?
A better definition of a lead is needed and better segmentation of data generated from consumer visits to web sites is necessary as more looking than buying is the norm.
Begin by defining a “Lead.”
What is “Lead Quality?”
A lead is a party ready, willing and able to transact within a given period of time. The closer to a transaction, the more valuable the “Lead.”
What about “lead warm up companies?”
Keys to success: Follow up and follow through.
